Nasco Education Case Study
Web Design, Which Magnified Their Educational Supply Sales
- Clean & structured layout along with impeccable navigation.
- Fast loading pages with spectacular search functionality.
- Personalization options and responsive web design.
Project
Nasco Education
Niche
K–12 Educational Supplies
Industry
B2B Educational Materials & Curriculum Provider
Technology
Magento, Hyvä
About Nasco Education
Nasco Education began in 1941 in rural Wisconsin with a single-minded mission. The mission was to empower teachers by providing them with solutions that prepare and inspire students in countless ways.
Now, Nasco Education has expanded its offerings manifold. In fact, many teachers choose this organization when it comes to hands-on material for students from kindergarten to 12th grade. Even if there isn’t any solution available, the team at Nasco prepares it by combining innovation and cutting-edge technology. They empower teachers by providing supplies, educational kits, lesson plans, and webinars. Furthermore, they also provide supplies for students in subjects such as Arts, Maths, Science, Culinary Arts, etc.
Services
Major Web Design Challenges Faced By Nasco Education
Maintaining High Performance
Balancing a visually delightful web design with seamless performance was quite a difficult task when it came to Nasco Education’s website. The high-quality images and complex layouts of their site were negatively affecting its performance and loading speed.
User Experience(UX) for All Devices
Nasco Education’s website was used by teachers, parents, and students using distinct devices. That’s why making the site mobile-responsive for different target audience segments was crucial. Alongside this, optimizing the user experience(UX) of the site was another thing that needed to be done on a priority basis.
Content Density
There were so many products, banners, and educational resources that were present on their website which were quite overwhelming for users. In fact, there was also visual clutter on the website, which reduced clarity for each user who landed on their website.
How Did We Provide Solutions For These Challenges?
To ensure that Nasco Education have a high-performance website, we utilized different types of image optimization techniques. In fact, we used several compression tools to reduce file sizes without hampering the quality of those files. Alongside this, we distributed their website assets across global servers to ensure faster access no matter where the user is searching from. Furthermore, we compressed the code files and leveraged browser caching to reduce the server load and even speed up repeat visits by users. By using performance monitoring tools, we continuously tested the website’s speed and optimized the site’s loading speed significantly.
Final Outcome
Web Design Success
- +78% increase in pages per session.
- User satisfaction score increased by 89%.
- Improvement in Core Web Vitals by 65%.
- Design impact on brand perception improved by 52%.
- Page load speed increased from 7.8 seconds to 2.8 seconds.
- Scroll depth for the majority of users increased by 88%.
Conversion & Retention
- Conversion rate increased by 132% in 6 months.
- Lead generation rate got a boost of 208% in less than a year.
Do You Want To Get Top-Notch
Web Design Services?
We helped B.hemmings, a luxury retailer build a highly intuitive storefront and helped them reflect their fine craftsmanship online.
We helped Nasco build a powerful Magento storefront using Hyvä tailored for educators, making it easier for them to find, customize and order classroom essentials.
We built a conversion ready Magento storefront using Hyvä for Gourmet Trading Co., making it easier for customers to shop premium pantry staples and more.
We developed a scalable Magento storefront for CAN-AM to serve diverse families offering clarity, and easy access.
Great Minds Think Alike
What Our Clients Say
“Our store’s performance has improved quite a lot since we partnered with Kinex Media. This organization’s Magento and Hyvä expertise is unlike any other, and our improved website is a testament to this fact. We highly recommend them for their web design services.”
“Working with Kinex Media was a smooth process from start to finish. Their client-centric approach was very beneficial for us as we got a customized solution from them. We recommend them for their tailored development services, especially for e-commerce businesses.”
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